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Pillow Talk with Southern Charm’s Craig Conover

Pillow Talk with Southern Charm’s Craig Conover
May 2021

Plus, a King Street baby boutique is on the move and growing



All Sewed Up
When Craig Conover isn’t filming the reality show Southern Charm, he spends his spare time sewing bold, coastal-inspired pillows, featuring blue crabs, lobsters, and beach umbrellas. The entrepreneur introduced his online shop Sewing Down South in 2019, and this month is expected to open his first brick-and-mortar location on King Street. The store will feature Conover’s line of pillows, aprons, and apparel, as well as an embroidery station sponsored by sewing machine manufacturer BERNINA. With the opening, Conover also is launching a candle collection, including scents such as “Southern Summer” and “A Walk on the Battery.” [493 King St., sewingdownsouth.com]

Growth Spurt
Baby gear and toddler boutique Under the Almond Trees is on the move and getting bigger. After spending two years renovating and restoring two buildings, owner Hillary Lamendola is opening the doors this month to a new 7,000-square-foot space a short walk up King Street from her previous location. With the expansion, the store will add maternity clothing from brands including Seraphine, Ingrid and Isabel, and Belly Bandit. She also plans to offer workshops and an event space where friends and family can host baby showers for expecting mothers on the new outdoor deck. [190 King St., underthealmondtrees.com]

Good as Gold
Looking for a Mother’s Day gift or want to treat yourself? Croghan’s Jewel Box is hosting two trunk shows this month. Shop local jewelry designer Temple St. Clair’s latest collection, including new bee designs as well as turquoise pieces, virtually May 6 to 8 or make an appointment to visit in-person. Later this month, from May 27 to 29, a selection of Elizabeth Locke’s one-of-a-kind, antique-inspired micromosaic jewelry will be on display. [308 King St., croghansjewelbox.com]

Book Nook
Local author Lorna Hollifield has debuted a new publishing house and retail shop featuring literary-themed jewelry, stationery, and other gifts in downtown Summerville. At The Yellow Bird Press, Hollifield hopes to foster a creative space for readers and writers to shop, work on projects, and sip tea. She also plans to host tutoring and writing workshops as well as art nights. [139 W. Luke Ave., Suite A, Summerville, theyellowbirdpress.com]